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Archive for September, 2009

There is an apparent “battle” going on in the teeth whitening industry over the ways people are brightening their smile.

There of course is cosmetic dentistry. This method leaves your teeth in the hands of the professionals.

Yes, it’s the more expensive route to take, but the results are significant. Why? – because the concentration of the treatment on your teeth is much higher.
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A new tip to get your customers leaving with our Whitening ToGO Pens in hand:

It’s simple. Anyone who drinks red wine can relate to the crimson “red wine” smile – making their smile look unattractive.

The unique portable nature of our line of pens allows your clients to remove the stains instantly. Even if they already have white teeth, there is a reason to take home one of our pens.
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Atlanta, GA – Whiter Image, a leader in the $14 billion teeth whitening industry, has released its lip plumper in vanilla flavor.  The lip plumper is part of the Chic-Flic pen: plumper on one side and teeth whitening on the other.  The new flavor is already receiving great feedback. 

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That’s right – the popular L.A. based retailer Fred Segal is introducing Whiter Image products into their on-location spa.

The idea is to include our teeth whitening products into a new profit center. Our product will diversify what the company and their spa in particular has to offer.

Fred Segal has two locations – one in Hollywood and the other in Santa Monica. The retailer has a reputation for carrying the latest fashion of up and coming designers for both men and women.

Fred Segal is “a lifestyle; a reconstruction of the arts and economics of retailing.” – FredSegal.com

The Whiter Image team is very excited to be working with this prestigious retailer.

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Ok so we all know the big ones – Red wine, coffee, soda and smoking. But here’s a list of the lesser known culprits that can leave your smile and your image unattractive.

Citrus fruits – Eating foods with high acid content can eat away at the enamel in your teeth. Tomato Sauce – yea, the one your mother has been making for years.

The newest kid on the block — sports drinks. That includes energy drinks and even fitness water! Along with the typical acids these energy bevs come packed with, they also include a little organic acid punch.
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Atlanta, GA (September 14, 2009) – Whiter Image, a leader in the $14 billion teeth whitening industry, is using social media to grow its business.  As social media becomes more relevant in Corporate America, Whiter Image has been able to take advantage of the new audience available through sites such as Twitter, Facebook, and LinkedIn among others.

 “Social media is the new advertising.  There is a whole group of people who would not otherwise be exposed to the product if not for sites like Twitter and Facebook.  As a rapidly growing business, it is important to use the opportunities available through social media.  It is evident people get their information from these sites so we’re using that to our advantage,” said Stephanie Sears, Whiter Image’s social media manager.
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Coffee or wine? No matter what you fancy, enjoying these guilty pleasures doesn’t go unnoticed.

Stains – the trail left on your pearly white smile making it impossible to hide your secret indulgences. Well not anymore.
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